TL;DW
I created an app that would allow total beginners to start an exercise regimen that they could do anywhere and anytime that made sense to them.
Most of us remember what it was like when we were kids with boundless energy and enthusiasm. When even the simple things evoked curiosity and excitement. What if doing new exercises could spark that type of joy? I started looking in forum boards for hints of other people's most vivid memories of being a kid and used their memories to create a mood board to guide my UI’s direction. I wanted to induce that same sense of simplistic curiosity and excitement.
I wanted color and typography that would mesh with the playful atmosphere I was going for while still maintaining a level of professionalism and simplicity that would be to the liking of adults.